G. Posters – Portrait 16mm Loudness “mezzoforte” Loudness “forte” DIN A1 – portrait, “piano” 1 1 Star: 79.2 mm diameter Size: L version 2 2 Word mark/claim: 79.2% of database logo size (ML version) Alignment: inner ring of star 3 3 Type size: 84.25 pt (CH 1/4 x) Type: Corporate A Condensed DIN A1 Loudness “piano” To draw more attention or to change the tonality, the headline also can be made bigger (diff erent loudnesses). 4 4 Type size: 33.7 pt (LS 120%) Type: Corporate S Light Spacing headline/subheadline: LS 67.4 pt (80% of headline size) 5 5 Type size: 29 pt (LS 34,8 pt) Distance from bottom edge of image: 1 blank line 6 6 Spacing subheadline/word mark: LS 135% of headline size 7 7 Endorsement, type size: 14 pt Type: Corporate S Light x = star diameter CH = cap height LS = line spacing Published August 2015, Rev. 10 Mercedes-Benz Brand Communication Standards l Page 48