6. thE roAdmAP For corPorAtE AmErIcA These Issues and underlying Components were identi昀椀ed by Americans as being most important in evaluating just business behavior today, prioritized in the following order. They underpin our Rankings of America’s Most JUST Companies, in which companies are scored according to the priorities of the American public. WORkeRs (25%) Provides workers with a good bene昀椀ts package 16% Pays a living wage 15% Provides a safe workplace 14% Does not discriminate in pay 13% Pays a fair wage for industry and job level 13% Adheres to equal opportunity workplace policies 12% Provides training and opportunities for career development 6% Promotes work-life balance 6% Creates a responsive and transparent workplace culture 4% CUsTOMeRs (18%) Treats customers fairly 30% Protects customer privacy 25% Is truthful in advertising 24% Provides positive customer service experiences 21% PROdUCTs (14%) Makes quality products 31% Makes products that are bene昀椀cial to health, environment, or society 30% Provides fair pricing 21% Is accurate in labeling 18% 18 | JUST CAPITAL