166 BMW Group Report 2024 To Our Stakeholders Combined Management Report Group Financial Statements Responsibility Statement and Auditor’s Report Remuneration Report Other Information Sustainability Statement Overview of targets related to social sustainability Targets and key figures in the area of social sustainability are defined as part of the HR-related strategy and integrated into BMW Group’s target system. Both the inclusion of new key fig- ures and adjustments to existing ones are decided by the Board of Management. The degree of target achievement is reviewed as part of the target management process and discussed on a regular basis by the Board of Management and then presented to the joint Supervisory Board2. The annual review of target achievement ensures that the annual interim targets and the strategic targets for 2025 (and 2030 in future) are achieved. Three strategic topics in the area of social sustainability have been derived from the target management process: — Employer attractiveness ↗ Attractive employment conditions — Investment in vocational training and further development ↗ Just Transition - Developing expertise for the future — Increasing the share of women in management positions ↗ Breakdown by age and gender. For the implementation of different target scenarios, a multi-year assessment is carried out to analyse the impacts on the BMW Group's employee structure. This includes assessing the share of women in management positions in order to ensure equality in terms of development opportunities. The strategic tar- get for the share of women in management positions is calcu- lated in a multi-year simulation on the basis of the gender distri- bution in the workforce and the functional levels, as well as em- ployees who join or leave. Employer attractiveness and secure employment Attractive employment conditions The BMW Group is one of the most attractive employers world- wide. Several factors ensure this: challenging work, individual de- velopment and organisational opportunities for employees, per- formance-related pay with attractive fringe benefits and a mod- ern working environment. Ensuring that the BMW Group is an attractive employer is a core objective of the Group’s HR strategy. The BMW Group has set itself the target3 of being among the Top 3 each year in a clearly defined competitive environment in Germany. Its target groups include pupils, specialists, academic professionals and students in the fields of economics, engineering and IT. The target reflects our positive image in relevant target groups based on rankings. In order to maintain its attractiveness as an employer at a high level, the BMW Group continuously analyses and adapts its re- cruitment strategies for hard-to-fill positions and other areas. This includes the local recruitment of talent and personnel allo- cation in regions with available qualified workers. This approach ensures the availability of the necessary skills and ensures the competitiveness of the BMW Group despite the shortage of skilled labour. In 2024, the Trendence employer ranking system once again named the BMW Group the most attractive employer across all target groups within the defined competitive environment. The Company also secured the top position in multiple target groups including, for the thirteenth consecutive year, the no. 1 spot among academic professionals. The BMW Group also monitors employer attractiveness in individual markets on an international basis in order to recognise trends at an early stage. Due to the extremely varied international tool and provider landscape and the specificity of market requirements, the target applies exclu- sively to Germany. The underlying methodology is defined by the Trendence Institute for Germany; there are no plans to change the target. The BMW Group’s attractiveness as an employer is also re- flected in its low level of employee turnover worldwide: Employee turnover rate1 2024 Employees, who have left the undertaking during the reporting period (in headcount) 6,439 Attrition rate (in %) 4.1 1 Assurance level: reasonable assurance. 2 A joint supervisory board is a supervisory board which is composed of an equal number of share- holder representatives (e.g. shareholders) and employee representatives. 3 Absolute metric according to ESRS. in headcount Europe America Asia Africa Oceania Total Total number of employees 107,408 17,639 29,932 3,165 297 158,441 Number of permanent employees 105,952 17,634 20,008 1,960 292 145,846 Number of temporary employees 1,456 5 9,924 1,205 5 12,595 Number of non-guaranteed hours employees – – – – – – Employees by contract type and geographical areas 20241