For seven generations, the BMW 3 Series has reflected the spirit of its time. Join us on a journey through design and space – from 1975 to the present. For half a century, the BMW 3 Series has embodied the essence of the brand and set the standard for pure driving pleasure in the premium mid- size class. It has driven innovation in design, performance, and technology across seven generations. A journey through the development history of the BMW 3 Series: from the past to the future. Adrian van Hooydonk (Senior Vice President BMW Group Design) “For many customers, the BMW 3 Series is the ultimate BMW and the face of the brand.” HOW DOES THIS SOUND? You can also listen to this article via Changing Lanes, the official BMW podcast. Apart from this and other narrated articles, Changing Lanes offers you fresh new episodes every week, packed with exclusive insights on tech, lifestyle, design, cars, and more – brought to you by hosts Sara and Jonathan. Find and subscribe to Changing Lanes on all major podcasting platforms. Find and subscribe to Changing Lanes on all major podcasting platforms. # Advice # Automotive Life 00:00 14:58 Next article Sheer Driving Pleasure Home Circular World Digital Journey Electric Future Freude Models