BMW ADVERTISINGGUIDELINES WEBSITE STYLE GUIDE PROMO MODULEDON’TS Use this space for the inventory module unless there is a specific reason notto. Avoid using more than one color for the headlines if possible. Triple-arrow buttons should align with the lowest arrows on thepage. Background Gradient: Black #000000 - DarkGray #303030 Avoid genericimages. Avoid using images that don’t relate to the headline ormarquee. JULY 2017 PAGE79
