13. Co‑Branding A. Placement options by reference to example of 2/1 ad and Laureus. Horizontal layout Placement at bottom left in image Placement at bottom left in image Vertical layout Placement at bottom left in image Placement at bottom left in image Partner logos in image ƒ Placement on left: Type area margin (0.5 x) ƒ Placement at top/bottom: in accordance with spacings shown (0.25 x – 0.5 x) ƒ Colour: monochrome white or black ƒ In cases involving several partner logos, spacing between logos is 1/3 of star diameter. x = star diameter Published August 2015, Rev. 10 Mercedes-Benz Brand Communication Standards l Page 56
