4. Inventory Listing Sites and third-party powered aggregator website services offer dealer inventory listings programs. New vehicle inventory listings must comply with all “Mercedes-Benz Brand Communication Standards” contained in this document, including pricing at MSRP or complying with that published in the MBUSA “Monthly Sales Program Guide.” 5. Vehicle listings on websites which exist for the purpose of providing auction-based pricing: ƒ New launch vehicles are not to be listed within 60 days of the retail launch of the model introduction. ƒ Limited production/specialty vehicles cannot be listed until authorized by MBUSA via Sales Operation’s “Monthly Sales Program Guide.” The “Monthly Sales Program Guide” shall specifically state on a monthly basis which limited production/specialty vehicles are prohibited from being listed. ƒ New vehicle listings must comply with all “Mercedes-Benz Brand Communication Standards” contained in this document, including pricing complying with MSRP or that published in the MBUSA “Monthly Sales Program Guide.” 6. Matchmaker websites: Dealers providing discounted pricing on 3rd party websites (i.e. TRUECar.com, Edmunds.com, KBB.com and similar) must adhere to the monthly Tier III Matchmaker Guide or Tier III Lease and APR guide in order to be compliant. Published August 2015, Rev. 10 Mercedes-Benz Brand Communication Standards l Page 5