I focused on the development and marketing of Cisco’s discount, rebate, and promotion programs for our partners and served on the Cisco Promotion Council. During this time, I also created and managed Cisco’s largest, single channel incentive program - the Cisco Partner Rewards Program. The program is still alive and well today and is considered to be a best-in-class incentive program in the industry. Marketing Program Manager, Corporate Marketing July 2001 - February 2005 (3 years 8 months) San Jose, CA My experience in event and exhibit marketing served me well in my first role at Cisco, where I owned the overall production – and success – of marketing programs in live and online seminars, as well as major trade shows. During this time, I also helped direct the development of the marketing strategy for Cisco’s financial services team, managing all event-marketing programs for that sector. I also led event marketing in Cisco’s commercial marketing organization, which included managing the “Cisco Business Solutions Workshop,” the largest event marketing program Cisco had ever executed to a channel audience. The success of the initial program led to two more iterations in the United States and the development of spin-offs of the program in Asia-Pacific and Americas International. MC2 Marketing And Public Relations Manager June 2000 - July 2001 (1 year 2 months) Saint Louis, MO Marketing and Public Relations Manager for this leading exhibit and event marketing firm. I oversaw project management of large corporate meetings and events throughout the U.S. From the creative development and sale of proposals to the operation and development of budgets, I led cross-functional teams to deliver events, exhibits, mobile environments, and executive briefing centers to our clients. Page 6 of 7
