With TV came the end of bloc voting in politics, a form of specialism and fragmentation that won't work since TV Instead of the voting bloc, we have the icon, the inclusive image. Instead of a political viewpoint or platform, the inclusive political posture or stance. Instead of the product, the process. In periods of new and rapid growth there is a blurring of outlines. In the TV image we have the supremacy of the blurred outline, itself the maximal incentive to growth and new "closure" or completion, especially for a consumer culture long related to the sharp visual values that had become separated from the other senses. So great is the change in American lives, resulting from the loss of loyalty to the consumer package in entertainment and commerce, that every enterprise, from Madison Avenue and General Motors to Hollywood and General Foods, has been shaken thoroughly and forced to seek new strategies of action. What electric implosion or contraction has done inter-personally and inter-nationally, the TV image does intra-personally or intra-sensuously. It is not hard to explain this sensuous revolution to painters and sculptors, for they have been striving, ever since Cezanne abandoned perspective illusion in favor of structure in painting, to bring about the very change that TV has now effected on a fantastic scale. TV is the Bauhaus program of design and living, or the Montessori educational strategy, given total technological extension and commercial sponsorship. The aggressive lunge of artistic strategy for the remaking of Western man has, via TV, become a vulgar sprawl and an overwhelming splurge in American life. It would be impossible to exaggerate the degree to which this image has disposed America to European modes of sense and sensibility. America is now Europeanizing as furiously as Europe is Americanizing. Europe, during the Second War, developed much of the industrial technology needed for its first mass consumer phase. re It was, on the other hand, the First War that had adied America for the same consumer "take-off." It took the