39 BMW Group Report 2024 To Our Stakeholders Combined Management Report Group Financial Statements Responsibility Statement and Auditor’s Report Remuneration Report Other Information Overview of the BMW Group O V E R V I E W O F T H E B M W G R O U P 39 Organisation and Business Model 40 Segments 40 Locations 43 The BMW Group Strategy 54 Innovations and Product Technologies 60 Production Network 63 Purchasing and Supplier Network » The BMW Group develops and manufactures premium auto- mobiles and motorcycles. Its BMW, MINI, Rolls-Royce and BMW Motorrad brands are among the best-known in the world. The BMW Group occupies leading market positions in both the pre- mium segment and the financial services sector. Bayerische Motoren Werke Aktiengesellschaft (BMW AG), based in Munich, Germany, is the parent company of the BMW Group. The BMW Group comprises BMW AG itself and all subsidiaries over which BMW AG has either direct or indirect control. ↗ List of Investments. The BMW Group is subdivided into the ↗ Automotive, Motorcycles and Financial Services segments and the Other Entities segment. BMW AG assumes central responsibility for the management of the Automotive, Motorcycles and Financial Services operating segments. At 31 December 2024, the BMW Group employed a workforce of 158,441 people worldwide2. The BMW Group’s global sales network includes sales compa- nies and importers with representation in more than 140 coun- tries. The sales system is structured as a three-level sales model: sales and customer support are handled in stages by BMW AG, its sales companies or the dealership organisation, and import- ers. Vehicle maintenance and repair work is also carried out for customers at dealership organisations. « 1 This section contains disclosures in line with ESRS 2 SBM-1.42c). 2 For a definition, see ↗ Glossary and Explanation of Key Figures. 3 ↗ Consumption and Carbon Disclosures. OVERVIEW OF THE BMW GROUP ORGANISATION AND BUSINESS MODEL 1