BMW Individual: colour variety and exclusivity With over 150 exclusive special paint finishes, BMW Individual offers a limitless palette for personalising vehicles. Whether fascinating two-tone paintwork for the BMW 7 Series – a pinnacle of the art of painting that sets standards in exclusivity and aesthetics – or sophisticated iridescent effects: Every colour choice turns the vehicle into a bold statement. The Frozen colours are a particular highlight of the BMW Individual portfolio. These matt paints not only stand out with their elegant appearance but also uniquely emphasise the lines of a vehicle and accentuate its silhouette. Frozen colours blend elegance with modern design. Thanks to advanced paint technology, they offer durability, easy maintenance, and lasting colour stability – making them ideal for daily use. With the BMW Individual Visualizer digital platform of BMW, colour design becomes an interactive experience. It allows users to explore and visualise options in 3D. A wide range of special paint finishes allows maximum flexibility so that colours and surfaces can be precisely matched to the character of the vehicle. Innovative materials such as carbon fibre also open up fascinating design possibilities. The M Carbon Exterior Package makes it possible to create high-contrast accents in terms of colour and surface texture. The precisely applied coach line separates the colour tones, thereby giving the model a distinctive signature look. Frozen Deep Green Metallic on the BMW Z4 M40i: the matt paintwork enhances dynamic sporty appeal. 5 min reading time Sheer Driving Pleasure